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The Marulan Bakehouse

We recently took on a project to completely brand a traditional Bakehouse / Cafe located in Marulan NSW. They were looking for a modern but traditional look to compliment their brand ideas.

As Marulan NSW is a traditional country township, it was imperative not to go overboard with an ultra modern design. With this in mind there was a real focus on typography and creating that real back to basic’s look and feel, a brand that really had that look and feel of being done by a traditional brush sign writer (who back in the day would indeed have created the branding for local businesses). We set about creating a completely custom font for this brand and the outcome was well worth the effort.

The final addition of the traditional wheat branch brought that slightly modern twist, making it a logotype fit for the 21st century.

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